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1. In-context purchasing
- A customer is interacting with your site – playing a race car game, reading an article online, downloading a song or video – and wants to purchase something, like an upgrade, accessory or song.
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2. Select item
- The customer selects the item they want to buy and clicks ‘Pay with PayPal’. This allows the customer to pick the item, buy it immediately and get right back to their game or in-context activity.
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3. Make the payment
- By clicking on the ‘Pay Now’ button, the customer confirms the transaction.
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4. Resume interaction
- The customer closes the confirmation screen and the item is instantaneously set up for delivery.
So, your customer never leaves your site and your conversion rates increase!
- The customer closes the confirmation screen and the item is instantaneously set up for delivery.
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5. You get paid
- When your customer's payment reaches your PayPal account, transfer the money to your bank account or spend it online at the millions of websites where PayPal is accepted.
Get paid faster with in-context payments
Maximise profit from your digital content with adjustable pricing and increase conversion with in-context payments.
- Customers pay seamlessly from inside your software or media
- Offer one-time, pay-as-you-go and subscription payment models
- Our specialist knowledge of securely selling digital goods can help protect you from fraud
0800 358 7929*
You can increase conversion
By allowing customers to pay from within your game, music, video, news, eBook or other digital content, PayPal can simplify payments and help ensure your customers are more likely to buy and keep coming back.
What's the experience for my customers?Keep your costs down
With a pricing structure that adjusts automatically based on the size and volume of your transactions, you can rest assured that you benefit from the most cost-effective pricing.
See pricingSell to international markets
PayPal’s global reach gives you access to 169 million active accounts in 202 countries. The trusted PayPal brand can open doors to new international customers, particularly for digital goods developers both inside and outside the UK.
You can help protect your business
Our extensive security measures and understanding of digital goods ecommerce means we can help you reduce chargebacks and risk related operational costs – helping you save you time, money and increasing overall customer satisfaction.
There are more ways to get paid
Looking for other mobile payment solutions for your business? Take a look at our mobile products.
Contact us 0844 338 0470 Contact us onlineCalls cost 5p per minute from a BT landline (minimum charge 5.5p). Calls from other networks may vary and from mobiles will cost considerably more.
*Freephone from a UK landline. However, costs from mobile may apply and are dependent on the terms of agreement with your network operator. If you are calling from outside the United Kingdom, use the following phone number: 00353 1 436 9004 (international call charges may apply).